AltMar Newsletter Banner Vol2 Issue28
 

From Chop to Talk: Mastering LinkedIn & Moving Boldly Forward

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Audrey Wiggins, Chief Brand Strategist, Altogether Marketing LLC

Hello Friends,

This issue marks both a finale and a fresh start.

We're closing out The Business Chop podcast with a powerhouse episode featuring Al Kushner, author of The AI LinkedIn Advantage. If you've been wondering how to cut through the digital noise and build real business relationships on LinkedIn, this is your moment. Al drops actionable insights on optimizing your profile, creating AI-enhanced content, and building meaningful connections that lead to real results. Don't miss this one—it’s a masterclass in modern networking.

As this chapter closes, a new one opens: Tech Diva Biz Talks. It's not just a name change—it’s a reflection of where the conversation is headed next. More tech. More strategy. Still rooted in real talk. Think of it as The Chop, evolved—with lipstick, grit, and all.

So, before we tune into the new frequency, let’s send The Business Chop off with a bang. Stream the episode, take notes, and apply what you learn. Then stay tuned for what’s coming next. The best marketing conversations are just getting started.

With purpose and pixels,
Audrey “Tech Diva” Wiggins
Altogether Marketing LLC

Business Tips with Altogether Marketing: The Pivot

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A change is Going to Come

From Lipstick to Launch: The Business Chop podcast is now Tech Diva Biz Talks.

After four amazing years and nearly 4,000 downloads, The Business Chop earned its place in the entrepreneurial podcast world. It was a space where I chopped it up with thought leaders, shared real talk with business owners, and offered strategies from the trenches.

But like any seasoned entrepreneur knows, growth demands change.
I didn’t abandon The Business Chop, I evolved it.

Enter Tech Diva Biz Talks—a bold, unapologetic pivot that reflects where I am now and who I serve today. The name isn't just catchy, it's a declaration. I’m bringing the tech, the strategy, the glam, and the grit. This rebrand aligns with how I’ve expanded as a marketer, producer, and woman in tech. It allows me to lean deeper into the things I love most: branding, storytelling, digital business, and wise, wealth-building conversations.

But let me be real. This change wasn’t easy. And I didn’t do it alone.

I hired a coach. I needed guidance, perspective, and yes, permission to grow. During one of our meetings, I remember voicing my apprehension: Was I making the right move? I felt sad, scared and even a little disloyal to the brand I had built with so much care. And the tech side? Whew! I had a million questions about implementation. What happens to the current episodes? Will guests and the squad sill be able to link to them? I reached out to my podcast host about the RSS feed, etc.

Over time, clarity kicked in. Then came the excitement. I put on my favorite brim like a crown, smoothed on my purple lipstick, and got to work—rewriting copy, designing new cover art, and vibing to audio tracks that made the vision feel real. That energy became the new foundation. I was my own superhero. The diva was now in motion.

So here we are…
Tech Diva Biz Talks is more than a name change, it’s a next-level mindset shift. It's for entrepreneurs who know that success doesn't stand still. You will notice the transformation over the next few weeks on the website and social channels, including membership opportunities.

Become a member and subscribe.
Because your next move deserves strategy, style, and a little lipstick too.

Need coaching through a major business change or challenge? Schedule a meeting with the Tech Diva here._

With lipstick, tech, and love,
Audrey M. Wiggins
Creator, Tech Diva Biz Talks

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Chopping It Up: Business Chop Podcast Overview

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Al Kushner, Founder, Linked Vantage

Crafting Your LinkedIn Advantage Using AI and Smart Networking with Al Kushner

Episode Highlights

In the ever-evolving landscape of professional networking, mastering LinkedIn has become essential for career growth and business success. This final episode of Business Chop features Al Kushner, an award-winning author and thought leader in AI-driven strategies, who shares invaluable insights on leveraging LinkedIn to its fullest potential.

Revolutionizing LinkedIn Networking

Al Kushner introduces his groundbreaking book, "The AI LinkedIn Advantage," which combines the power of artificial intelligence with LinkedIn strategies. He emphasizes:

▪ Creating standout profiles that capture attention
▪ Developing thought leadership through strategic content creation
▪ Avoiding common pitfalls that hinder networking success
▪ Creating standout profiles that capture attention
▪ Developing thought leadership through strategic content creation
▪ Avoiding common pitfalls that hinder networking success

The Art of Meaningful Connections

Kushner reveals the secrets to building genuine relationships on LinkedIn:

▪ Following influencers before connecting
▪ Engaging thoughtfully with others' content
▪ Utilizing AI tools to craft compelling messages and posts
▪ Following influencers before connecting
▪ Engaging thoughtfully with others' content
▪ Utilizing AI tools to craft compelling messages and posts

"LinkedIn is more about giving than receiving. You want to really provide value to whoever you're connecting with."

AI: Your LinkedIn Ally

Discover how artificial intelligence is transforming LinkedIn networking:

▪ Generating ideas for newsletters and posts
▪ Enhancing profile visibility with strategic keyword placement
▪ Creating personalized outreach strategies
▪ Generating ideas for newsletters and posts
▪ Enhancing profile visibility with strategic keyword placement
▪ Creating personalized outreach strategies

Beyond the Basics: Advanced LinkedIn Tactics

Al shares lesser-known features that can set you apart:

▪ Leveraging Sales Navigator for targeted outreach
▪ Using background image slides to showcase expertise
▪ Joining and actively participating in relevant groups
▪ Leveraging Sales Navigator for targeted outreach
▪ Using background image slides to showcase expertise
▪ Joining and actively participating in relevant groups

The Future of Professional Networking

As LinkedIn continues to evolve, Al predicts:

▪ Increased integration of AI in content creation and networking
▪ Expansion of global connections across industries
▪ New opportunities for thought leadership and personal branding
▪ Increased integration of AI in content creation and networking
▪ Expansion of global connections across industries
▪ New opportunities for thought leadership and personal branding

Whether you're new to LinkedIn or looking to elevate your existing presence, this episode provides actionable strategies to enhance your professional network and establish yourself as an industry authority.

Ready to revolutionize your LinkedIn approach? Visit LinkedVantage.com to access Al Kushner's free e-book and start optimizing your profile today.

Get Full Episode now here. Subscribe and share and rate the show! Thank you for your support!

Announcements

NEW PRODUCT ALERT

Video changed the game. We’re about to change it again…
Talk Fusion puts the power of video in your emails—so you can be in two places at once, boost sales, share special moments, and build stronger brand loyalty. Fast. Personal. Powerful.
.…Launching July 30th
Email studio@mwmg.tv to join my customer waitlist.

VideoMarketing | SmallBizTools

Introducing: Tech Diva Biz Talks — the new name, new look, and next-level energy of the podcast I’ve poured my heart into.

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Earn a Modern Classroom Certified Trainer Certification

We're excited to announce the addition of a new course to the Altogether Learning Academy! Instructors can now take the Logical Operations Modern Classroom Certified Trainer (MCCT) course through us. Enroll here. Coming Soon: Emotional Intelligence, AI, Podcasting.

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