 | Hello, Friends! Now that we are sending our newsletter weekly we want to be sure we are compliant. Our sends were recently flagged and put us out of commission. Those of you in the Beauty and Barber business in Nevada, the board gave us your email address so we could stay in touch with you and share our educational emails and online courses. SO, if you have not confirmed your subscription please do so now. If you prefer not receive our emails any more simply click unsubscribe and we will respect your wishes. Thanks... Audrey aka Tech Diva | Global Entrepreneurship Month November 2024 We are excited to have hosted our event, Elevating the U in Entrepreneurs, 60 Days to Success, during the Global Entrepreneurship Network's month long celebration. Thank you to our speakers and guests who participated. We're cresting. website so al previous summits and speakers can be accessed. Following is an excerpt from their website. "The Global Entrepreneurship Network operates programs in 200 countries aimed at making it easier for anyone, anywhere to start and scale a business. "By fostering deeper cross-border collaboration and initiatives between entrepreneurs, investors, researchers, policymakers and entrepreneurial support organizations, GEN fuels healthier start and scale ecosystems that create more jobs, provide education, accelerate innovation, and strengthen economic growth. "GEN’s comprehensive global footprint of national operations and global verticals in policy, research and programs ensures members have uncommon access to the most relevant knowledge, networks, communities, and programs relative to size of economy, maturity of ecosystem, language, culture, geography and more." Read more here. #GEN | Shop Small this 2024 Holiday Season Each November we celebrate Thanksgiving, which also kicks off the busiest shopping season of the year. While it is primarily consumer based, we are encouraged to shop with our local and online small business community. Those days are: Black Friday, the day after Thanksgiving, followed by Small Business Saturday and into the next week, Cyber Monday and Giving Tuesday. Learn the history behind these iconic shopping days here. Even as a BtoB business, we join in the festivities of offering lower prices on our services throughout the Thanksgiving weekend and offer Cyber Monday discounts on our website and digital marketing tools and solutions. Be on the lookout in the coming issue of Tech-Tuned Marketing. We hope you will do the same and offer discounts or special offers during this time. TIP: Presale your 2025 first quarter workshops, courses and summits with a Black Friday, Small Business Saturday or Cyber Monday special offer or discount. | Cyber Security Challenges - Distinguishing Between a Real Threat and an Advertisement To effectively distinguish between real cybersecurity threats and advertisements, it's important to be vigilant for warning signs and verify the credibility of sources before interacting with any suspicious messages. Regular cybersecurity training, including simulated phishing tests, can help reinforce these skills and prepare teams to recognize potential threats. Additionally, using security tools and fostering a workplace culture that encourages employees to report concerns contributes to a stronger, more proactive defense against cyber risks. The following tips should offer a great start to developing a cyber security program for your operation. 5 Tips to Identify Real Threats vs. Advertisements: 1. Look for Red Flags: Be aware of common signs of scams or threats.
2. Verify Sources: Check the credibility of the sender or source.
3. Use Security Tools: Implement security software to detect threats.
4. Educate Yourself: Stay informed about the latest scams and threats.
5. Ask for Help: Consult with experts if you’re unsure about a message.
| 1. | Look for Red Flags: Be aware of common signs of scams or threats. | | 2. | Verify Sources: Check the credibility of the sender or source. | | 3. | Use Security Tools: Implement security software to detect threats. | | 4. | Educate Yourself: Stay informed about the latest scams and threats. | | 5. | Ask for Help: Consult with experts if you’re unsure about a message. | 6 Ways to Train Your Team to Recognize Threats and Ads: 1. Regular Training: Conduct ongoing cybersecurity training sessions.
2. Simulated Phishing Tests: Test your team with simulated phishing emails.
3. Clear Guidelines: Provide clear instructions on how to handle suspicious messages.
4. Encourage Reporting: Foster a culture where employees report potential threats.
5. Use Real-Life Examples: Share examples of past threats and scams.
6. Implement Policies: Establish and enforce cybersecurity policies.
| 1. | Regular Training: Conduct ongoing cybersecurity training sessions. | | 2. | Simulated Phishing Tests: Test your team with simulated phishing emails. | | 3. | Clear Guidelines: Provide clear instructions on how to handle suspicious messages. | | 4. | Encourage Reporting: Foster a culture where employees report potential threats. | | 5. | Use Real-Life Examples: Share examples of past threats and scams. | | 6. | Implement Policies: Establish and enforce cybersecurity policies. | Please let us know if the tips we offer are of value to you. Simply reply to this email. Look out for our new courses in 2025. Thanks for your support. Next week: Pricing strategy techniques. |  Leonard Scheiner, CEO of Geek Haus | "From Hidden to Headline: Building Brand Authority with PR and Media with Leonard Scheiner" In this episode, Audrey “Tech Diva” Wiggins sits down with Leonard Scheiner, CEO of Geek Haus, to uncover the secrets of building a successful, credible brand. Leonard shares his expertise on establishing authority, attracting clients, and growing revenue by strategically positioning one’s business in the marketplace. He emphasizes the importance of trust markers, like media features and PR, which add "digital dust" to elevate an online presence. Leonard also delves into the role of budgeting in marketing, explaining how to set realistic goals and prioritize high-return investments. A key theme is the power of automation in creating seamless client experiences and freeing up time for business owners. Leonard illustrates how systems can be set up to handle everything from onboarding to marketing follow-ups, ensuring that processes run smoothly without constant manual input. Finally, he challenges listeners to evaluate their online visibility, using a "Self-Google Challenge" to assess and enhance their public profile. Through podcast guesting and targeted PR, Leonard provides actionable steps for building a lasting digital legacy and reinforcing professional credibility. Subscribe and rate the show! Thank you for your support! |  Equity Movement, in partnership with DreamTeam Realty Inc., proudly publishes HouseNotes Magazine, a quarterly publication based in Greater Cleveland. The magazine offers concise, insightful stories on the housing market, providing valuable information for first-time homebuyers, prospective sellers, and industry professionals alike. House Notes serves as a trusted resource for anyone looking to stay informed and make well-informed decisions in today’s evolving real estate landscape. |  What's happening!?! Finish 2024 strong with a SHOWCASE interview on #makesomethinghappentv Limited recording opportunities. Contact us today to choose the right plan for you. #MakeAnImpact #differencemaker #ArtistSpotlight #businessspotlight #nonprofitspotlight | | | Marketing Toolbox Our tool box consists of our personal brands and affiliates of which we may earn a commission. We hope you find resources to support your business, reunions, events, online course or podcast. There are more resources on our podcast site. |  Branded Merch, table covers, banners and more |  Domain Names/URL, Hosting, WordPress Websites |  Increase Your Knowledge with Online Courses |  Let us host your Internet show | | |  Affordable Small Business Legal Plans and Identity Protection | | ad magnitudinem,
Audrey and the Team @Altogether Marketing LLC | | |
