AltMar Newsletter Banner Vol2 Issue12
 

Engage Technology to Boost Retention & Claim Your Domain

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Audrey Wiggins, Chief Brand Strategist, Altogether Marketing LLC

Hello Friends!

As we close out February and Black History Month, March comes at the end of the week. That means Spring is around the corner on the 20th. Other notable celebrations in March are St. Patrick's Day on March 17, International Women's Day on March 8 and Employee Appreciation Day on the first Friday in March. In addition many colleges and universities will close for one week to celebrate their spring breaks.

A lot to celebrate. Businesses often use their websites and social platforms to announce and share their various celebrations. In this issue I cover your online presence with, "Your Own Domain".

Our Business Chop episode, featuring Scott Morris, explores how technology is transforming position descriptions in the hiring process.

Don’t forget to check out our Marketing Toolbox and lock in the pre-early bird price for our upcoming quarterly summit today!

Best,
Audrey aka Tech Diva
Your Smart Brand Builder

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"My humanity is bound up in yours, for we can only be human together" By Desmond Tutu

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Tech up your networking! Start for FREE!

Altogether Tip of the Week

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"Your Own Domain"

Own Your Own Domain: A Guide to Choosing the Right Web Address

Choosing a domain name is one of the most important steps in building a strong online presence. Your domain, also known as a URL or web address, is how potential customers find and remember your business. The right domain name can establish credibility, improve search engine rankings, and make it easier for people to engage with your brand.

Selecting the Perfect Domain Name

A good domain name should be short, memorable and relevant to your business. While major brands like Google, Apple, and Amazon can use single-word domains, small businesses may benefit from incorporating their product, service, or solution into the name. As a rule, try to keep your domain 15 characters or less, avoid difficult spellings, and ensure it's easy to type. Hyphenated domains are not recommended because they can be easily mistyped. For example, a potential customer searching for AwesomeHomeDesign.com may not find you if your domain is Awesome-Home-Design.com and they forget to include the hyphens. Keeping your domain simple and intuitive increases the chances of people finding your website.

In addition to the traditional .com, premium domain extensions like .store, .club, .media, .consultant, .academy, .ai, .tv and .global can help create a unique and branded web presence. If your ideal domain name is already taken, using a relevant extension can keep the URL short while giving insight into your industry. Businesses using their full name may also benefit from extensions like .LLC, .enterprises or .consultant.

Owning your domain isn't just about securing a web address. It also forms the foundation for a professional branded email (e.g., you@yourbusiness.com), which builds trust with customers. Using a custom domain email looks far more professional than a generic you@gmail.com or yourbusiness@yahoo.com address.

If you’re ready to reserve your domain name, visit altogetherdomains.com and secure it before someone else does. Don't worry, this article will still be here when you return!

Final Thoughts: Own Your Digital Space

Your domain name is the foundation of your online brand. Choosing the right one and securing it early can make all the difference in your digital success. Whether you’re just starting or revamping an existing site, don’t wait, grab your ideal domain today!

Need help securing your domain? Visit altogetherdomains.com today to claim your perfect web address before it’s gone! Want expert guidance on choosing the right domain and building your online presence? Schedule a no-obligation 30-minute consultation with the Tech Diva here calendly.com/audreywiggins

Weekly Business Chop Episode

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Scott Morris, Founder & CEO Propulsion AI

Unlocking the Future of Work: How Propulsion AI Transforms Hiring with Scott Morris

Business Chop Podcast Episode Highlights

In this enlightening episode of Business Chop, Audrey “Tech Diva” Wiggins sits down with Scott Morris, founder and CEO of Propulsion AI, to explore how AI is revolutionizing the hiring process. Scott shares his unique journey, from his early days as a Los Angeles police officer to becoming a seasoned HR executive, revealing key insights on how role design and strategic thinking are reshaping people operations. Discover how Propulsion AI leverages artificial intelligence to shift the focus from task-oriented roles to outcome-driven strategies, enabling HR professionals and managers to unlock unprecedented productivity and employee engagement. Scott also discusses the evolving expectations of Gen Z and why embracing a new mindset is essential for future-proofing your workforce. Tune in to learn how innovative technology can transform hiring and empower your organization to thrive in a rapidly changing work environment.

Let’s connect! Visit altogether.biz to explore how we can elevate your brand and build your legacy.

Listen now here. Don't forget to subscribe and share this episode with fellow entrepreneurs!

Subscribe and rate the show! Thank you for your support!

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Marketing Toolbox

Start digging through this box! Our toolbox consists of our personal brands and affiliates of which we may earn a commission. We hope you find resources to support your business, reunions, events, online course or podcast. There are more resources on our podcast site here. Save on business essentials through our Amazon affiliate link.

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ad magnitudinem,
Audrey and the Team @Altogether Marketing LLC